If you have read all this information, and you have clients. Similarly, That you normally interact with from your website, you are probably. Wondering how you can avoid falling victim to these annoying attacks. First of all, you have to know that protecting yourself goes. Similarly, Far beyond choosing a […]
In this case, the attacker places malware in the browser with the aim of seizing all valuable user data. This occurs in browsers that have not been properly updated, making them vulnerable to infiltrations . A Trojan horse, also called a Trojan virus or simply a Trojan horse, is often […]
The attack could be carried out in different ways, and that is why it is worth being prepared for each one. The serious thing, in the first instance, is that it interferes from the DNS server , and if it has a chance, it will manipulate all the cache that […]
The man in the middle attack is an offensive cyber approach that. Consists of intercepting a communication between web connection. Points to open strategic windows that allow the attacker to operate fraud. Different walks of life carry risks, and the digital world is no exception. In this modern universe, it […]
Now that you know the benefits of holding a kick off meeting, how about understanding, in practice, how to make an extremely productive meeting? After all, one of the main problems of the market is the time that is wasted with useless meetings and that is not what you want, […]
But in practice, why is a kick off meeting so important for your company and for the professionals involved in a project? The advantages of putting this idea into practice are the most diverse and, therefore, we have separated the main ones so that you do not have any doubts. […]
The kick off meeting is a fundamental practice for any organization. That wants to carry out projects and execute strategies. With greater efficiency and, therefore, offer its consumers a more refined final product. With the entire team involved in a common goal. Communication becomes clearer, ideas align, and results tend […]
We have already seen the different types of DDoS attacks. It is normal for us to feel scared by the possible actions of hackers and their effects on the business. However, there are ways to defend ourselves. Of course, it will depend a lot on the type of attack, but […]
The ddos attack is a malicious action, quite common on the internet. Whose objective is to bring down a website by simulating. An overload on the server, service or network. Anyone who has a website (whether on wordpress or not) knows that there are many concerns: Create a good environment […]
If you use SEMRush or Ubersuggest to plan your content, you will surely have researched keywords with really attractive search volumes, but this does not always mean that you will be able to get a better slice . Long -tail keywords are those that are made up of two or […]
That google finds you or indexes you is extremely simple, you just have. To go to a website, add your address and that’s it. Thus you will exist for this great seeker in a matter of a short time. But, to reach the top in google many more factors are […]
One of the goals of entrepreneurs, businessmen and, basically, anyone. Who seeks notoriety on the internet, is to achieve privileged. Positions in search engines. For this reason, in this article we will teach you in a simple and easy way. How to appear in google and stand out from your […]
Another important thing to do to optimize your images is to use the most. Up-to-date file formats, such as jpeg 2000, jpeg xr, and webp. They tend to have better compression while maintaining quality compared. To jpeg and png. This reduces mobile data consumption and speeds up charging. In the […]
You must have already tested your site with these tools, right? And you may not have achieved a very satisfactory score. But you don’t have to despair: a score of 100/100 in these tools shouldn’t be an obsession, do you know why? Because there are some limitations. Pagespeed insights, for […]
Google is committed to making the internet faster. The search giant understands user behavior very well and. Knows what experience they expect. It is no coincidence that, in 2010, the search engine included load speed as one. Of the ranking factors and that, in 2018, it extended that criterion to […]
Website speed is crucial for both user experience and ranking on google. So, if you want to retain visitors on your website and improve results. With seo, here’s how to evaluate and improve your page load time. Running out of time is already part of our routine. Looking at the […]
At Rock Content we have always stressed the importance of checking in with your personas from time to time to update yourself. It’s a fairly natural thing to do constantly as your business evolves, the services you offer change, and of course your audience refines. However, we have never done […]
By following the five steps listed above, you may have some questions regarding. This process and even the specific conditions of your business. With that in mind, we answer some of the most common questions. Our marketing team has received and that we have already. Seen discussed on the internet. […]
Do you already know what to ask customers? Well, the questions vary depending on the business segment, but here we try to pose the main questions that should appear in the research to build a buyer person. A good practice is to divide it into five questions: demographic, personal/professional, content […]
Well, we have already seen what a buyer persona is and what it is for. But, now comes the question: how to build one for your brand? That is what we are going to see now. Creating buyer personas is a process. You can’t just go out. There and describe […]
You started to understand the importance of the buyer persona, right? Therefore, below we will detail how they can be used in marketing, including with the help of the target audience. Continue reading! Know your audience better The target audience can be the first step in defining the group of […]
If you work with marketing you are probably used to working with the concept of target audience in your campaigns. But now, it is the buyer personas that are becoming popular. But after all, aren’t they the same? No, the buyer persona and the target audience are different ! The […]
As we have already said, it is a semi-fictional character, based on real data, which represents the ideal client of a brand. He is also known as an avatar . The objective is to create a profile that synthesizes the main characteristics of the clients so that the brand can […]
A buyer persona is a fictitious profile based on real customer data. It is the personification of your company’s ideal customer. It is the basis of the entire digital marketing strategy and content production. Unlike the target audience, which is generic. The buyer persona has specific characteristics. Who do you […]
Selling software is a task that requires the best sales and marketing practices. Every year new solutions arise with innovative and highly. Developed proposals, which makes this market increasingly competitive and demanding. To transform your tool into an attractive option for your ideal client. You need to implement actions and […]
Rock stage sftp is the latest from rock content! Essentially, the tool was developed to promote more efficient management. Of a site’s files. So, if you’re a rock stage customer. Or considering becoming one, keep reading this article! Regardless of the type of business you run, wordpress is the most […]
To close this guide on International Content Marketing, we will explain what are the 4 pillars that will allow your strategy to be successful. Attention! 1. International SEO This comprehensive and profound concept encompasses decision-making and strategic actions that allow a website and its publications to contribute to the corporate […]
